Chief Research Officer
Director Client Services
Vice President & Research Director
Chris von Simson
At Dresner Advisory Services, our key differentiators are: Experience, Objectivity, and Inclusion
The Dresner Advisory team has over 100 years of collective industry experience, including renowned industry analysts, veteran journalists and seasoned technologists.
All of this experience and judgment is applied in all phases of our market studies - delivering - what we believe is - a more complete and useful perspective on the market - and one that will save clients time, energy and money!
Unlike other organizations, we do not pre-fund market studies with sponsor money. In other words, we determine those areas that warrant in-depth research and then carry out the work of design, execution, analysis and documentation - without any guarantees of funding.
This means that our market studies are unbiased and uninfluenced by vested interests. However, once published, all are free to license them.
In addition to inviting members of our user community to participate in market studies, we actively leverage social media to engage with a broader set of participants.
The technique of "crowd sourcing" better ensures a more diverse and richer data sample. We also believe it serves as a better barometer for what's really going on in the market.
All of these traits make us unique in our ability to deliver fresh and alternative perspectives - that which cannot be offered by the establishment.