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Featured Dresner Research

Research Insight and Wisdom of Crowds® reports offer the most comprehensive and objective insights available for data, analytics, and performance management. Our process is global, encompassing thousands of organizations across all industries, functions, and organization sizes.

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Research Insights


Published throughout each month, Research Insights are thought leadership articles, covering important topics and issues, with pointed advice and recommendations for readers.

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FCCR is Not a Data Island

Most organizations struggle to find the right data to make informed business decisions: 61 percent of users find it impossible, difficult, or somewhat difficult to locate analytic content. These data highlight the ongoing challenge of effectively organizing and making analytic content easily accessible to users. Data leaders need to ensure they leverage capabilities that expose key business and analytic content to users and decision makers in easy-to-consume ways.

 

Financial key performance indicators (KPIs), financial master data, and financial data are important analytic content. For example, our survey respondents consistently rate financial KPIs as the most important KPIs in an organization. Financial KPIs and other financial analytic content are managed through financial consolidation, close management, and financial reporting (FCCR) capabilities, which create a consistent and auditable source of financial master data and financial analytic data. Because FCCR capabilities can draw data from multiple transaction systems, they provide the best way to link financial data with other enterprise data through data catalogs and other data management capabilities. Our latest research shows that 63 percent of organizations that use FCCR find it relatively easy to access analytic content, compared to only 24 percent of organizations that do not use FCCR.

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Mitigate Short-Term Negative Economic Impacts and Pivot for Growth by Investing in BI and Analytics

During the second half of 2022, respondents indicated that impacts from external forces would wane throughout 2023 (see the Research Insight “Data Leaders Need to Prepare for the Challenges That External Forces Will Pose”). Our latest data from the second half of 2023 confirm this across all external forces except staffing and recruitment. Most frequently, respondents cite economic uncertainty as the external force that hindered their organizations (60 percent reported significant or moderate negative impact).

 

Many organizations face a 2024 in which they first need to deal tactically with ongoing impact related to economic uncertainty while also preparing the organization to be positioned to execute and win as impacts from external forces likely continue to diminish throughout the year.

 

Data leaders should use the context of external forces to stress with executive leadership the need to invest in data and analytics and prioritize data-driven decision making. Solid proof exists in our most recent data. Regarding economic uncertainty, organizations with the highest level of success in their business intelligence (BI) initiatives least often report negative impact and most often report positive or no impact.

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Data Leaders Must Find Allies to Increase the Urgency of Data Privacy Concerns

Privacy issues have largely been the domain of business, risk, and compliance leaders and not directly the concern of data leaders and their teams. However, this is changing as an evolved perspective on data and analytics governance, including recognition of privacy considerations, begins to take hold in the industry. With governance increasingly falling under the purview of data leaders, they now must begin to assess and address privacy-related concerns and risks in the enterprise.

 

Our survey data show a strong majority of organizations view privacy issues as important to both the organization and its customers; 85 percent rate it critical or very important. However, this makes clear a serious gap. With all the inherent risks of privacy issues—including potential legal, compliance, brand, reputation, and customer-retention ramifications—every organization should see privacy as critical to its success and well-being.

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Wisdom of Crowds® Market Reports


Wisdom of Crowds® Market Reports offer in-depth research and reporting on key industry and technology topics, including user trends, perceptions, intentions and other drivers. Each report includes a section with objective and inclusive vendor ratings.

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Data Engineering Market Study 2024

As we mark the 17th anniversary of Dresner Advisory Services in 2024, we are pleased to present the tenth annual edition of our Data Engineering Market Study. This report continues to explore market requirements and priorities for data orchestration, integration, and transformations including advanced analytics in the data engineering pipeline workflow.

 

Seventy-seven percent of our survey respondents indicate data engineering is critical or very important, up from 61 percent in our 2022 report. This increase in importance of data engineering reflects the increased demand for access to analytical data as well as the increasing fragmentation of data sources and targets. Sixty-six percent of respondents say their organizations use data engineering capabilities today, and 22 percent of those respondents indicate plans to expand their use.

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Workforce Planning and Analysis Market Study 2024

Workforce planning and analysis are the tools and processes that help align workforces with business goals, strategies, and workplace dynamics. It includes requirements, analysis, and forecasting for current and future needs and the development of plans to address imbalances to optimize human resources, reduce costs, and improve efficiency.

 

In this second edition of the Workforce Planning and Analysis Market Study report, we underscore the expanding role of performance management across various business functions beyond the traditional scope of finance. Facing an array of external challenges in the upcoming year, a more holistic approach to performance management is essential for organizations to respond adaptively, make informed decisions, and execute strategies with precision.

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Generative AI Report 2024

Generative artificial intelligence (also generative AI or Generative AI) is artificial intelligence capable of generating text, images, or other media, using generative models. Generative AI models learn the patterns and structure of their input training data and then generate new data that has similar characteristics.

 

We are pleased to share our inaugural Generative AI Market Study report, the newest in our Wisdom of Crowds series of research. This phenomenon captured the attention of the market—and world—with both positive and negative connotations. In this report, we share sentiments and plans from both the demand and supply sides of the market.

 

As organizations strive to make sense of the changing market conditions and work to determine how best to proceed and invest in their businesses, we hope that this report will provide useful guidance and direction.

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