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Dresner Advisory Services Publishes 2021 Sales Performance Management Market Study

NASHUA, N.H., Nov. 15, 2021 (GLOBE NEWSWIRE) -- Dresner Advisory Services today published the 2021 Sales Performance Management Market Study, part of its Wisdom of Crowds series of research. Sales performance management (SPM) enables the sales organization to develop plans and manage and analyze performance for staffing, revenue, and territories, among other areas. SPM includes sales planning and sales analytics.

The 4th annual report examines end user perceptions and trends around sales performance management use, adoption, budgets, and overall success, analyzed by organization size, geography, and other attributes. The report scores the importance of the main areas of SPM including features, integrations, and technologies, as reported by end user respondents.

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