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Executive management is driving business intelligence investments

Executive management is the leading driver of business intelligence in organizations, according to the 2018 Wisdom of Crowds Business Intelligence Market Study recently released by consulting firm Dresner Advisory Services. The annual report is a broad assessment of the BI market, providing a comprehensive look at key user trends, attitudes, and intentions. For each study, users contribute their opinion on topics related to their current and planned use of BI and are asked to prioritize technologies and initiatives strategic to BI.