One of the aspects I appreciate about the #BIWisdom tweetchats I conduct each Friday on Twitter is that the participants dont sidestep any issues. Of course, we cant be too long-winded in a 140-character tweet anyway, but often their comments are pithy like the woman who dubbed embedded BI as the magical BI adoption formula in the recent tweetchat about the embedded BI market study report we recently published. Thats a much faster, bottom-line way to convey what Ive advocated for several years that it could help get more eyes on the data and is a great way to engage users in BI in the context of a familiar application.
But, of course, there is also great value in having BI instrumentation above the applications. What about top-down BI vs. embedded BI? Is it a non-issue? Are both necessary? Those are the thought-provoking questions I posed to #BIWisdom participants recently.
Someone tweeted, I submit that companies often think embedded BI has the same ... continued